Quick Stats

61% of U.S. companies in a recent survey said their #1 reason for having a social media strategy was lead generation.

Source: Survey of U.S. marketing professionals in April 2010 by online marketing firm R2integrated.


SlideshareLeveraging Events for Demand Creation
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Case Studies

The Power of Cross-channel Integration to Develop the Opportunity Pipeline

Building Momentum with Qualified Leads

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Generating Event Interest with Social Media and Press Releases

Twitter and e-News Distribution Drives Awareness

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